About Me
Accomplished professional with extensive experience
in (health care,
education, social services), building products and quick service restaurant industries,
backed by strong creative thinking, marketing and writing skills. Successful
manager of and contributor to various integrated marketing and public relations
campaigns through the use of traditional and digital media.
Successfully managed and contributed to various integrated marketing and public relations campaigns through the use of traditional and digital media – most recently for a Cincinnati-based marketing agency.
Marketing & Promotions
- Support the formation and execution of fully integrated marketing campaigns, including projects designed to reach various audiences within distribution channels as well as end users.
- Manage development of literature, print/banner/billboard advertising and Web site designs in correlation with client time lines, budgets and messaging needs.
- Consult on the involvement and execution of social media initiatives within integrated marketing plans.
- Technical skills include Photoshop and Microsoft Office Suite.
Publicity
- Secure media mentions through traditional public relations outreach and social media efforts.
- Evaluate publicity efforts and create accurate, professional media monitoring reports.
- Create press materials (releases, articles, etc.) and provide editing support using AP Style guidelines.
